It certainly is no secret that social media has become an integral part of everyday modern life. It is used to stay connected with friends, to find and maintain relationships, to spread news and information, to be entertained and to maintain and grow businesses. As more people use social media, there are more myths about it that can cause confusion and misunderstandings. The team at Kernow Media have sought to clear up some of these common misunderstandings about social media.
Here are five common social media myths dispelled:
Myth 1: social media is only for young people.
This is probably the most common social media myth out there. The truth is that social media is used by people of all ages, and the numbers are growing. According to recent statistics, around half of people age 65-75 in the UK use some form of social media, the most common platform used is Facebook.
Myth 2: social media is bad for your mental health.
Many people believe that using social media can be bad for your mental health. While it is true that too much time spent on social media can lead to feelings of isolation and depression, moderate use of social media can actually be beneficial. Studies have shown that using social media can provide a feeling of connection and community and can help reduce feelings of loneliness and anxiety.
Myth 3: social media is a time waster.
It is certainly true that social media can have potential to be a distraction, but it can also be used to be productive. For example, many people use social media to stay up to date on news, connect with similar interest/hobby communities or grow their business. Moreover, in this day and age it can be argued that it is essential for every business to have active and responsive social media platforms.
Myth 4: you can’t make money on social media.
This is simply not true. There are plenty of ways to make money on social media, such as creating sponsored content, setting up an online store, or becoming an influencer. It has also become essential for businesses to use social media to increase their reach and generate more sales. This is one of our specialties at Kernow Media and if you would like to use your social media to grow your business, don’t hesitate to get in touch with our team! Let’s dispel Myth 4 together!
Myth 5: social media is used only for personal use.
We have already covered this in some of the other myths but Kernow Media feels it is such an important myth to dispel, it needs its own heading! Social media is not just for personal use. It is also a powerful tool for businesses. Companies can use social media to connect with customers, promote products and services, and build a community around their brand. If you would like to find out more about how to use social media to benefit your business or brand, get in touch with our team at Kernow Media.
These are just a few of the myths about social media that have been dispelled. The truth is that social media is an important part of modern life and can be used for both personal and business purposes. With the right approach and the right expertise, it can be a powerful tool for connecting with people and promoting your message.